Samsung recently made waves in Hong Kong with the launch of its groundbreaking 2025 AI TV lineup. This impressive collection boasts three standout series: Neo QLED, OLED, and QLED, while unveiling the debut of Samsung Vision AI technology. This cutting-edge innovation takes picture quality to dazzling new heights and significantly elevates the overall user experience. Adding to the excitement, the event also saw the introduction of an all-new Soundbar series and the latest Odyssey gaming monitors. Highlights include the game-changing glasses-free 3D display, Odyssey 3D, and the industry-first Odyssey OLED G8 monitor, offering stunning 4K resolution and a blazing 240Hz refresh rate. Whether you’re a casual gamer or a die-hard enthusiast, these next-gen devices deliver unmatched versatility and performance tailored just for you.
Samsung Vision AI technology significantly enhances both visuals and audio. With advanced AI-driven image and sound processing features, it analyzes scenes and ambient environments in real-time, fine-tuning visual effects and audio quality for optimal performance. This technology delivers a personalized audiovisual experience tailored to individual user habits. Plus, it’s seamlessly integrated with One UI Tizen, giving users effortless access to the latest Samsung Vision AI features and their favorite streaming platforms. Users can also set up accounts to receive tailored content recommendations matching their preferences. With operating system updates and support extending up to seven years, it ensures long-term reliability and peace of mind.
Additionally, through integration with the SmartThings ecosystem, Samsung TVs will become the hub of smart living:
Neo QLED 8K TV Series
The all-new Neo QLED 8K TVs are available in two standout models — QN990F and QN900F. Packed with Quantum Matrix Mini-LED technology, they deliver glare-free, ultra-clear visuals with astonishing precision. When combined with Samsung Vision AI, these TVs create an immersive audio experience that pulls you right into the action. Powered by the cutting-edge NQ8 AI third-generation processor, their 8K AI Upscaling Pro technology takes standard definition, HD, and even 4K content to near 8K quality. Plus, the anti-reflective tech effortlessly reduces glare from reflections for a seamless viewing experience. The innovative wireless One Connect system allows a 10-meter cable-free connection, freeing you from messy, tangled wires.
The Motion Xcelerator 240Hz ensures crystal-clear and fluid gameplay, while the AI Motion Enhance Pro technology amplifies the precision and smoothness of fast-moving scenes. Paired with Dolby Atmos and Object Tracking Sound Pro, whether it’s the echoed footsteps in a horror movie or the thunderous roar of engines during a racing competition, you’re in for an unmatched, immersive audio experience.
Neo QLED 4K TV Series
The Neo QLED 4K TV series features three standout models: QN90F, QN80F, and QN70F. All are equipped with groundbreaking Quantum Matrix Mini-LED technology and the cutting-edge NQ4 AI 3rd Generation Processor, which collaborate seamlessly to elevate both image and sound quality. This powerhouse tech upgrades content to 4K resolution and amplifies scene brightness with Neo Quantum HDR+, delivering an awe-inspiring visual experience. The QN90F model takes things further with its anti-glare screen, allowing viewers to dive into a fully immersive audiovisual journey, free from distracting reflections. Plus, with Motion Xcelerator 165Hz, it guarantees ultra-smooth and razor-sharp motion for any scenario. Meanwhile, the QN80F and QN70F models feature the NQ4 2nd Generation AI Processor, paired with 4K AI upscaling for stunningly enhanced visuals and sound. Gamers will love the Motion Xcelerator 144Hz, ensuring buttery-smooth, lag-free performance for an unbeatable gaming experience.
OLED TV Series
The cutting-edge OLED TV series introduces the S95F, S90F, and S85F models. The S95F and S90F are equipped with the NQ4 AI third-generation processor and OLED anti-glare technology, dramatically minimizing glare and reflections from ambient lighting. Both models also feature 4K AI Upscaling Pro, transforming content into an elevated 4K experience. The S95F stands out with the brightest OLED screen available on the market, paired with OLED HDR Pro for unmatched contrast and impeccable color fidelity. Tailored for gaming enthusiasts, the S95F's Motion Xcelerator 165Hz guarantees seamless and ultra-performing visuals for high-intensity gaming. This series delivers impeccably lifelike black and white tones alongside PANTONE-validated colors, crafting an immersive and unparalleled viewing experience.
Samsung Art Store Expands to the 2025 TV Series
The Samsung Art Store is going bigger, now rolling out access to the Neo QLED 8K, Neo QLED 4K, and QLED series. This update brings over 3,000 stunning works from globally iconic artists like Jean-Michel Basquiat, Salvador Dali, and Van Gogh directly to your screen. On top of that, users can show off their unique vibe by designing personalized screen displays with Generative Wallpaper.
New Soundbar Delivers Immersive Surround Sound, Transforming Your Space into a Personal Cinema
The all-new HW-Q990F series boasts an 11.1.4 channel audio system, offering an immersive surround sound experience. Featuring support for Dolby Atmos and DTS:X technologies, it comes with an 8-inch dual active subwoofer that delivers bass closer to the original sound. Thanks to its AI-powered technology, distortion is minimized, ensuring a purer audio experience. Meanwhile, the HW-QS700F model provides flexible installation options, catering to a variety of home aesthetics.
Odyssey 3D Display Redefines the 3D Gaming Experience Once Again
The all-new Odyssey 3D (G90XF model) monitor boasts a 27-inch display, offering a next-level, glasses-free 3D gaming experience. Equipped with AI video conversion technology, it enhances video content with 3D effects while alleviating eye strain. Featuring a 165Hz refresh rate and an impressive 1ms GtG response time, it guarantees ultra-responsive gameplay. Plus, with AMD FreeSync Premium and NVIDIA G-Sync, it significantly reduces latency, ensuring buttery-smooth gaming sessions.
Odyssey OLED G8 Monitor
The all-new Odyssey OLED G8 (model G81SF) series comes in 27-inch and 32-inch display options. The 27-inch model stands out with the industry’s highest pixel density of 166 PPI and an impressive 240Hz refresh rate. Paired with VESA DisplayHDR TrueBlack 400 technology, it brings near-infinite contrast to life. Its advanced anti-glare technology significantly reduces reflective interference, providing enhanced screen protection.
Exclusive Offers and Sales Details
The brand-new Samsung 2025 TVs are gearing up for pre-sale in just a few days, with official sales kicking off shortly after. Customers who pre-order select TV models via the Samsung online store or leading retailers stand a chance to score the HW-Q930D 9.1.4 channel Soundbar and a wall-mount bracket. On top of that, they can take advantage of Samsung's smartphone trade-in offer, where successful trade-ins are eligible for gift vouchers worth up to HKD 3,000.
In addition, the Soundbar series will be available for public sale, while Odyssey 3D and Odyssey OLED G8 have also officially launched, accompanied by limited-time early bird offers.
