KENZO has launched a new Lunar New Year collection for the Year of the Snake, featuring golden begonia flowers and red-gold designs that pay tribute to cultural traditions. The collection, which includes embroidered jackets, sweaters, and various accessories, is imbued with festive spirit and is now available at stores worldwide.
Tommy Hilfiger has launched a special Year of the Snake collection, featuring a red double-breasted cardigan, a Henley dress, and several items with Chinese-style details to celebrate the Lunar New Year. The collection is now available on the official website and at retail stores.
PUMA has once again collaborated with PHANTACi to launch a new series inspired by hip-hop music and basketball. This collection blends street style with athletic energy, featuring key products including uniquely designed T7 track jackets and GV Special sneakers. Both the design and materials showcase exquisite craftsmanship.
Adidas Basketball recently launched a new collection themed around the Year of the Snake, which includes 5 types of sneakers and a variety of clothing and accessories. The AE1 Low and Harden Vol. 9 models feature unique snake scale elements with a futuristic design inspiration, while the clothing includes a wide range of options centered around the snake theme.
Gucci has launched its Year of the Snake series advertisement featuring Ni Ni and Xiao Zhan, embodying the themes of family reunion and rebirth in the Year of the Snake. The series includes selected items inspired by snake patterns, perfectly integrating classic brand elements with creative design. These elegant fashion items add festive joy and blessings for the new year.
Under the reinterpretation of Francis Kurkdjian, Dior Homme fragrance is sublimated once again, with the scent of iris taking the lead, combined with amber, patchouli, and vetiver, showcasing the blend of strength and gentleness in men, conveying confidence and contemporary charm of sexiness. The new bottle design also adds a touch of luxury to it.
In the new year, why not start by changing your hair? Leonor Greyl’s hair revitalizing care series, including the all-in-one serum, shampoo, and revitalizing cream, features natural formulas that deeply nourish the scalp and hair strands, repair dryness and frizz, and create healthy, shiny hair to help you welcome the new year in the best way possible.
Facing the upcoming 25th anniversary, BEAMS PLUS and Engineered Garments have once again launched the PEG Uniform jacket and pants, inspired by American workwear. The jacket features multiple practical pockets, and the pants have details for adjustable sizing, now available for sale on the official website.
The New Balance 1906L (1906 Loafer) has launched in a new “Silver Metallic” colorway, featuring a cream-colored mesh upper with shiny metallic silver overlays and black details for added depth. The sole utilizes a vintage 1906 specification cushioning air pad, making it comfortable and suitable for various occasions.
The well-known shoe store HOAX recently launched the new Duke + Dexter Wilde Snake Penny Loafer, combining high-quality Italian premium leather with hand-painted snake designs, providing a new option for shoe enthusiasts. Priced at $3899, it is available for purchase both online and in physical stores.
GEEKS RULE recently launched a collaborative collection inspired by “Ghost in the Shell,” limited to 76 pieces, showcasing unique designs. This series pays tribute to the classic animation with genuine leather sleeves and pistol patches, priced at ¥130,000 yen (excluding tax).
Nike recently launched the Alphafly 3 running shoes, designed specifically for marathon athletes, featuring advanced technology including Air Zoom cushions and a carbon fiber sole. The new “Light Army” color scheme presents a subdued luxury, making it even more appealing.
Adidas is launching the brand-new ADIZERO EVO SL, inspired by the lightweight ADIZERO ADIOS PRO EVO 1 and designed for both everyday training and trendy outfits. Additionally, the ADIZERO ADIOS PRO 4 is now available in “Pure White Flame” and “Bright Yellow Shadow” color schemes to make you stand out on the marathon track.
Loro Piana launches a Lunar New Year limited series, featuring seven exquisite designs of Bomber jackets and various classic accessories, incorporating snake patterns and high-quality fabrics, showcasing the brand’s extraordinary craftsmanship and New Year style.
This Chinese New Year, the Swiss brand On has specially launched the “Year of the Snake Chinese New Year” limited series, incorporating zodiac elements and festive colors. Popular shoe models Cloud X 4 and Cloudtilt both feature new designs, and are paired with limited edition apparel and accessories, allowing everyone to feel the festive atmosphere in both sports and daily life.
Damian Lillard has signed a lifetime contract with adidas, which has immediately led to the release of the latest adidas Superstar collaborative sneakers. These shoes are made with premium ivory leather and cleverly integrate the Milwaukee Bucks’ team colors, offering a stylish look and team spirit. Fans are eagerly anticipating their launch.
Nike recently launched a new colorway for the Kobe 5 Protro, named “Year of the Mamba,” in celebration of the Lunar Year of the Snake. The sneakers feature a blend of purple and black designs, along with a gold Swoosh logo in the shape of a snake, capturing the attention of photographers and sneaker enthusiasts alike. They are expected to be released in 2025, with a retail price of around $200 USD.
Local creative unit OLDSOILISM and CLUB STUBBORN have joined forces to launch a new collaborative series, releasing four limited-edition products exclusively in Central. The series includes unique handmade jackets and multifunctional designs with cultural flair, showcasing a perfect fusion of military style and Eastern art.
BEAMS recently launched a new collaborative Field Mountain Parka with The North Face Purple Label, featuring a unique color-block design and a comfortable, loose silhouette. The left sleeve is printed with the brand logo, making it convenient and practical. It is now available for pre-order.
The brand new adidas LIGHTBLAZE urban walking shoes are officially launched, featuring advanced LIGHTSTRIKE midsole technology combined with the classic three-stripe design. Available in four low-saturation grayscale colorways for both men and women, they are priced at $3,490 New Taiwan Dollars, offering the comfort of running shoes.