Though there are countless options for electronic accessories on the market today, original manufacturer accessories have always held a unique appeal. Recently, Apple has introduced new Beats-branded USB-C cables, featuring a woven design and available in a variety of colors to choose from.
This time, the cable lineup includes USB-C to USB-C, USB-C to USB-A, and USB-C to Lightning connection options, offering a variety of colors and lengths. Each cable features the Beats logo and a braided design to enhance durability and prevent tangling. Prices in Hong Kong start at HK$149, and they are now available both on the official online store and in physical stores.
While these cables don’t differ significantly from other products on the market in terms of functionality, this marks Apple’s first launch of its own brand USB-C to USB-A cables. This might hold special appeal for CarPlay users who prioritize stability.
To promote these new cables, Beats released their latest advertisement on their YouTube channel. However, many netizens have expressed doubts about the commercial hype surrounding these standard USB-C cables.



