Recently, Insta360 has not paused its innovative strides. Following the launch of its first drone, the brand has quickly made waves in the market again with an all-new product that is smaller in size yet equally impressive in performance.
The all-new Insta360 GO Ultra no longer requires you to look up at the sky; it easily fits into your shirt pocket. The company claims it as The New Generation of Pocket Cameras, weighing in at just 53 grams, and featuring a 1/1.28-inch sensor that has increased its area by 221% compared to the previous generation. It can shoot ultra-high-definition videos at 4K/60fps, with a lens equivalent to a focal length of 14.27mm and a maximum aperture of F2.85.
Max Richter, co-founder of Insta360, stated that the GO Ultra continues the technological innovations of the Ace and X series, realizing the ideal of Create freely without compromising portability..
This camera is equipped with a cutting-edge 5nm AI chip, with the brand emphasizing that its image quality has reached flagship-level standards, even asserting that past GO series products couldn't achieve such results. Thanks to a larger sensor, this processor can seamlessly and intricately output 4K/60fps videos, allowing users to fully enjoy a range of AI features, including the brand's patented PureVideo technology, which effectively reduces noise and brightens images in low-light environments.
Additionally, the GO Ultra features a built-in magnetic base that allows for flexible installation options with various accessories. This ultra-compact camera is equipped with a large-capacity battery, enabling up to 200 minutes of continuous recording in 1080p mode and 170 minutes in 4K mode. It also supports voice and gesture controls, allowing you to start shooting with just a click, much like a grab-and-go point-and-shoot camera.
The GO Ultra also features a 2.5-inch flip touchscreen, designed to tilt upwards for convenient framing. Its size and brightness are sufficient to display a wide 156° angle view under any weather conditions, remaining clear even in bright sunlight. Moreover, the body boasts an IPX8 waterproof rating, allowing for safe dives up to 10 meters (about 33 feet) deep.
Insta360 has also launched a range of accessories, including the Action Pod, Magnetic Easy Clip, Magnetic Pendant, Sticky Tabs, AquaLens, and Ring Remote, offering more options for users.
The GO Ultra is now available on the Insta360 official website, with the Standard Bundle priced at £389 GBP / starting from US$449.99.
