The globally renowned tequila brand Don Julio is making waves by collaborating with international creator Peggy Gou, who effortlessly blends music with contemporary culture, to launch the limited edition Don Julio 1942. This project marks the first time Don Julio 1942 has joined forces for an international collaboration, using design and artistic expression to showcase how the brand infuses Mexico’s premium distilling traditions into the modern style landscape.
The bottle of Don Julio 1942 was designed by Peggy Gou herself, merging her signature high-end fashion with street art style, continuing her iconic visual language. The bottle features a streamlined silhouette paired with a modern artistic color palette, creating a visually striking effect that perfectly echoes the smoothness and rich flavor represented by Don Julio 1942. This piece is not just a collectible tequila; it is also a work of art that showcases creativity and taste.

In terms of body, Don Julio 1942 retains its signature delicate flavor, featuring caramel notes and an oaky backbone that emanates a smooth and distinctly layered finish. It enters the palate with a rich mouthfeel and a pleasantly sweet aftertaste, making it ideal for slow sipping and savoring. This tequila has undergone extensive aging in oak barrels, showcasing an almost perfect balance—truly a must-try for seasoned connoisseurs and trendy collectors alike.
This collaborative project has launched exclusively at select retail stores worldwide, with a very limited quantity available. Once it’s sold out, it’s gone for good.



