BVLGARI Hotels & Resorts just dropped the ultimate escape for the sophisticates—a plush “Serpenti Suite” that masterfully marries the brand’s iconic serpent motif with luxe Italian aesthetics. This is not just a stay; it’s an immersion, a journey into a realm where style meets symbolism, right where you sleep. Drawing inspiration from the legendary Serpenti collection that has been turning heads since 1948, the suite is a tribute to the serpent’s deep-rooted symbolism of wisdom, transformation, and eternal renewal. Sleek, sophisticated, and brimming with cultural cachet, it’s designed to provide a stay experience that’s as insightful as it is indulgent. And for those hitting up the BVLGARI hotspots in Shanghai and Beijing, there’s an exclusive tech treat. Guests can don VR glasses and step into a virtual Serpenti world, experiencing visual thrills like never before. It’s the old-meets-new, East-meets-West kind of luxury that only BVLGARI could pull off with such finesse. Get ready to be enthralled by a mix of innovation and tradition, set against a backdrop of unmatched elegance. Just when you think you’ve seen it all, BVLGARI comes along and redefines the art of living.
In a nod to the Year of the Snake, BVLGARI’s latest ‘Serpenti Suite’ is set to make its grand debut across every property within the BVLGARI Hotels & Resorts collection. With each suite meticulously crafted by a team of top-tier designers, the attention to detail is staggering, featuring luxe touches such as opulent drapes from Venice’s Rubelli, plush cushions, and sumptuously soft cashmere blankets. These swanky elements are complemented by vintage advertisements and books themed around the mystical serpent, creating an ambiance that is both cozy and enchanting for guests. This endeavor is more than just a design marvel; it’s a tribute to BVLGARI’s exploration of serpent mythology and cross-cultural exchange during the 75th anniversary of its Serpenti collection. This suite takes BVLGARI’s creative and cultural storytelling to new heights, flaunting the brand’s refined luxury and style.
To celebrate the arrival of the Year of the Snake and the debut of the “Serpenti Suite,” BVLGARI Hotels & Resorts are rolling out a series of limited-edition, serpent-themed culinary delights and drinks. Think exotically flavorful Serpenti cocktails, sinfully indulgent Serpenti chocolates designed by renowned chocolatier Gianluca Fusto, and a chic Serpenti afternoon tea inspired by the brand’s signature style. But here’s the drop-dead gorgeous twist: The Michelin-starred Chinese restaurant at Shanghai BVLGARI Hotel, Bao Li Xuan, is exclusively serving up a sumptuous Serpenti “eight treasures” rice dish. This dish is a creative blend of tradition and innovation, offering a unique blessing for the Lunar New Year. Get ready to indulge in these serpentine luxuries that promise to tantalize your taste buds with every bite!
Every BVLGARI Hotels & Resorts offers just one exclusive “Serpenti Suite,” providing guests a year-round luxury experience. No matter if you’re in Shanghai, Beijing, Bali, or any other glamorous locale, staying in these suites means immersing yourself in a blend of art, history, and modern design that only this iconic brand can deliver.
