Longines recently invited Daniel Hug, the Head of Brand Heritage and a board member from their Swiss headquarters, to Hong Kong for an engaging lecture on the brand’s history aimed at watch enthusiasts. He manages Longines’ extensive historical archives, curates brand exhibitions, and even created a “Collectors’ Corner” at their Geneva store, showcasing a selection of classic antique timepieces. His deep research and passion for watch history have made him an industry authority, inspiring the design of several recent Longines timepieces.
During the lecture, Daniel Hug detailed Longines’ century-old legacy, particularly highlighting the brand’s close ties with the Hong Kong market. As early as 1867, Longines pocket watches were already being sold in Guangzhou, and by the 1970s, Hong Kong had become one of the brand’s four major markets worldwide. The brand even provided official timing services for the Hong Kong metro in 1979 and has served as the official timer for numerous major sporting events over the years, including the Longines Hong Kong International Events, witnessing the brand’s deep-rooted history in the local market.
Beyond its connection with Hong Kong, Longines has also made a profound impact in aviation and sports timing. The brand provided navigation watches to the legendary pilot Amelia Earhart, assisting her in her remarkable solo transatlantic flight. It was also the first to develop dual time zone displays and flyback chronographs, enhancing the practicality of aviation timepieces. In the realm of sports timing, Longines is undeniably a pioneer, having developed electronic timing systems and high-frequency chronographs with accuracy reaching 1/100th of a second, becoming an essential partner in international sporting events.
Longines Zulu Time (1925)
首款同時顯示當地時間及第二時區的腕錶。採用白金錶殼，配備額外時針指示格林尼治標準時間（UTC +0），12點鐘位置下方帶有代表字母Z的小型海事旗幟。在音標字母系統中，字母Z讀作“Zulu”，此時間格式廣泛應用於專業及軍事航空領域。
