Omega has reopened its flagship store on Russell Street in Causeway Bay, hosting an incredible celebration party that attracted numerous brand friends, including stars like Shen Yue and Wang Dani. This redesigned flagship store not only offers a top-notch shopping experience but also showcases the brand’s unparalleled focus on detail and craftsmanship. Spanning two floors, the most striking feature is a giant LED screen that stretches across both levels, vividly showcasing Omega’s legendary history and watch collections, perfectly blending fashion with technology and adding a modern and dynamic touch to the celebratory event.
Celebrities Shen Yue and Wang Danni both wore Omega’s Constellation series watches to the event, becoming the center of attention. Shen Yue sported the 18K Sedna™ gold Constellation watch, expressing that every design detail of the new boutique perfectly embodies Omega’s pursuit of excellence. From the watchmaking craftsmanship to the store’s intricate decor, every detail conveys unmatched precision and elegance.

Wang Danni chose to wear the 18K Moonshine™ gold watch from the Constellation series, praising the store’s elegant design and welcoming atmosphere, which made her even more eager to delve into Omega’s craftsmanship and brand story.

On the evening of the event, Omega specially prepared a variety of uniquely Hong Kong-style cocktails and exquisite snacks for the guests, showcasing the brand’s latest watch collection. Local artisans were also present to demonstrate their craft, reflecting Omega’s commitment to meticulous craftsmanship. Moreover, the DJ’s music during the event, along with the dynamic displays on the store’s LED screens, elevated the entire experience, allowing guests to immerse themselves in a joyful atmosphere while savoring Omega’s brand story and the allure of its timepieces.










