The high-fashion world is undergoing a groundbreaking revolution: Christian Louboutin has announced the appointment of Jaden Smith as the brand’s first-ever Creative Director for menswear. This historic move signifies that, for the first time since 1991, aside from its founder Christian Louboutin, a globally renowned brand is handing over creative control to someone else, marking a significant milestone.
With a market value exceeding 3 billion dollars, Louboutin has now entrusted creative control to this 27-year-old artist, showcasing the brand’s boldness and forward-thinking vision. Smith’s design philosophy is uniquely his own, seamlessly blending Louboutin’s classic elegance with a striking modern perspective. Christian Louboutin notes: He possesses a great sense of humor and charm, along with a remarkable humility—whether in conversation or through his style and mindset, he never fails to impress me..
Smith mentioned during an interview with WWD that: This is one of the most important honors of my life, but it also comes with immense pressure—how can I build upon the foundation that Christian established for the brand and take on such a significant responsibility? When he reached out to me, I was shocked because our ways of thinking and working together matched so perfectly. I can’t wait to unveil our creations to the world, and I am filled with confidence about the future of the Christian Louboutin menswear collection.
Christian Louboutin is brimming with anticipation for this collaboration, describing the creative dialogue between both parties as interactive like Table Tennis, stemming from a shared passion and thirst for knowledge. Smith’s debut collection has industry insiders eagerly awaiting its release: this collection will launch soon in select Louboutin boutiques and on their online store, followed by the official unveiling of his first quarterly menswear collection at Paris Fashion Week; the 2026 fall/winter collection is slated for a global store launch next May. This appointment not only highlights Smith’s unique charm but also opens a new chapter in the legendary story of the red-soled shoes.



