PUMA has teamed up again with the trendsetting label PHANTACi to drop a fresh collection that's all about the vibes of hip-hop and basketball. This lineup is a perfect mash-up of high fashion, street swagger, and athletic dynamism, showcasing a unique cultural charisma.
This latest collab collection has been majorly shaped by the creative genius of Director Zhou Jielun, centering around the theme "HIP-HOOP Basketball." Through the use of exquisite embroidery and standout graphic designs, it infuses each piece with a free-spirited personality and the dynamic flair of street style.
One standout piece in the collection is the T7 suit jacket. Drawing its inspiration from the chain-link fences found on basketball courts, this jacket features a subtle, textured print that truly sets it apart. It’s not just any suit; it’s an emblem of individuality. Adding a dash of athleticism, the T7 stripes incorporate a mesh design, injecting sporty vibes into the ensemble. Every piece bears a special collaborative tag that melds the brand’s iconic logo with a basketball hoop, symbolizing the gritty spirit of street basketball. This tag is not just a detail—it’s a nod to the ingenious collaboration and meticulous craftsmanship that define this collection.
In this collection, the spotlight is on the timeless GV Special and Star sneaker styles, each making a statement with a unique chain-link fence pattern printed across their exteriors. The GV Specials are decked out in sleek black lychee leather, sporting a co-branded logo on the tongue that significantly ups their cool factor. With their black and white color scheme, they embody simplicity with a strong dash of personality, making them a perfect pick for any streetwear ensemble. On the flip side, the Star sneakers keep it crisp in all white, with a clever touch of brown contrast stitching on the tongues and heels. The left and right tongues, as well as the insoles, alternate between the iconic PUMA cougar logo and the collaborative branding, showcasing a flair for innovative design. These kicks are not just about rocking street style with comfort; they also represent a dual pursuit of trendiness and high-quality textures, proving that you really can have the best of both worlds.
This collab collection drops with two shoe styles (NTD $3,980) and seven types of unisex apparel. It's hitting PHANTACi stores and their online shop worldwide real soon.
