The all-new pure electric JUNIOR lineup from ALFA ROMEO redefines the perfect balance of urban aesthetics and driving pleasure. Designed at the Alfa Romeo Centro Stile in Turin and produced in Tychy, this model captivates with its compact, sporty silhouette, attracting countless gazes. Moreover, JUNIOR embraces the brand’s classic design elements, showcasing a strong Italian flair, allowing drivers to enjoy the authentic Alfa Romeo driving joy even in the era of electrification.


This new car boasts exceptional dynamic performance, equipped with the latest generation 54-kWh battery and a synchronous electric motor that delivers an astonishing 156 horsepower, achieving a maximum range of 410 kilometers, and up to 592 kilometers in urban driving. What’s even more noteworthy is that the JUNIOR weighs only 1,545 kilograms, making it the lightest pure electric compact SUV in its class, which gives it unparalleled agility and precision in handling.


In terms of appearance, the JUNIOR design carries on ALFA ROMEO’s signature sporty style. The front features a specially designed “3+3” adaptive LED matrix headlights, paired with the classic shield-shaped grille, showcasing the brand’s innovative spirit while preserving the timeless charm of its heritage models. The Coda Tronca design at the rear and the muscular wheel arches pay homage to historical classics like the Giulia TZ, perfectly blending modernity with vintage vibes.

The interior design of the cabin is equally impressive, featuring a 10.25-inch fully digital instrument cluster and a driver-centric control interface that makes the driving experience more intuitive and convenient. The comfort of passengers has also been thoroughly considered, with a spacious 400-liter trunk and hands-free functionality for added convenience in daily use.


In terms of driving dynamics, JUNIOR continues ALFA ROMEO’s commitment to sporty performance, offering three driving modes: Dynamic, Natural, and Advanced Efficiency. This caters to various driving needs, effortlessly handling both the pursuit of driving pleasure and the energy efficiency required for long-distance journeys.


The JUNIOR is equipped with the latest driving assistance systems, including Level 2 autonomous driving, 360° parking sensors, and a 180° rearview camera, enhancing driving safety. Additionally, the first two versions available for sale—Launch Edition and Sport Edition—feature distinct exterior and interior details to cater to the varying needs of different owners.
The prices for JUNIOR are HK$359,800 and HK$429,800, and it offers a “Technology Pack” upgrade worth HK$40,000, which includes high-tech features like LED matrix headlights, borderless auto-dimming rearview mirrors, and a wireless smartphone charger.



