Starbucks streetwear collaboration brings Starbucks and Seoul label thisisneverthat together in a new joint line that blends everyday coffee habits with vintage street style, the companies said in a joint statement.
Starbucks streetwear collaboration focuses on thisisneverthat aesthetic
The brands said the collection, billed as neverthatcoffee, is meant to honor global street culture by translating classic coffeehouse merchandise into wearable streetwear.
thisisneverthat contributed its signature design language to practical, textured pieces, including a waffle-knit hooded sweatshirt, a heavy 360 GSM cotton-blend French terry pullover, and loose T shirts finished with a special dyeing process that produces worn color shifts and a vintage hand feel.
Design highlights pair the collaboration mark with Starbucks classic Siren logo, applied as embroidered badges and printed details across garments and small goods.
Daily gear and travel pieces expand the partnership
Beyond apparel, the collection includes high quality daily items aimed at commuters and city dwellers, the companies said. Available drinkware includes a straight-bodied 503 ml stainless steel travel cup and a powder-coated 680 ml handled vacuum bottle.
Those volumes are approximately 17 fl oz and 23 fl oz respectively. Both pieces are finished with exclusive co-branded marks and a durable surface treatment for regular use.
Functional nylon pieces are also part of the launch. A packable nylon backpack and a bottle pouch receive extra washing to achieve a soft, vintage texture while retaining practical storage compartments.
Materials and construction
The apparel lineup emphasizes everyday wearability, with thisisneverthat detailing such as reinforced seams, roomy fits, and visible stitch texture. The 360 GSM French terry pullover is described as a heavier weight meant for cooler weather and layered looks.
Accessories use utility components, including webbing straps and zip closures, combined with aged surface treatments to mirror the collection's retro mood.
Where and when to buy
Starbucks and thisisneverthat said the collaboration will appear on the Starbucks official online shop soon, with exact release dates and pricing to be announced by the brands.
A company spokesperson, speaking on background to discuss marketing plans, confirmed the items will roll out online first and may appear in select retail channels afterward.
For fans of streetwear and coffee culture, the Starbucks streetwear collaboration offers a new way to wear daily ritual items as part of an athleisure informed wardrobe, the brands added.
Retail and product details were provided by Starbucks and thisisneverthat in the joint release.